From Lollipop to the enchanted objects Although resulting quite elusive and so equally fascinating, having to deal with design as topic became a “must” even for people interested in communication technology since the iPhone has been launched in 2007. Meantime, centrifugal explosion of digital media in people's social and personal life, alongside with multiple use of digital interfaces, puts design at the centre of industries as mode to differentiate products and satisfy users' needs and desires. On the other hand, while our body-mind goes through digital portals for …
imaginery
iPhone: logic and aesthetics of a multimedia telephone
Introduction American company Apple, producer of computers and personal devices – among others, the famous mp3-player iPod – has entered into mobile business with a video cell phone that has been presented and hailed worldwide with a great emphasis. In this paper we’ll take iPhone as a fresh case study to update some paths used to study video cell phone (Borrelli, Petullà 2007). It is a phenomenon particularly suited because of its success, that can be understood only at the light of a context including the logic of its technical development and aesthetical aspects, and so …
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